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Why All The Hype About Search Engine Optimisation And What Is It?

Search Engine Optimisation or SEO is a framework of steps you can take to make your website more visible to search engines. The framework … for more

 


How Do Keywords Help?

Much of the SEO work centers on the concept of ‘keywords’ and their use by potential visitors to your site. Keywords are important in the body copy … for more

 


Getting it right with site  design.jpgGetting It Right With Your Site Design

 

Site design is equally important as the content. Bad structural design can adversely affect where your site will rank in the search engine results pages … for more

 


Coding For The Search Engines Or People

 

HTML tags and the tags associated with your images are important coding that a search engine bot will recognise to determine … for more

 


Search Engine Optimising for  people.jpgOptimising Content For People

 

Creating relevant, useful, authoritative content for your site is the most important SEO technique of them all. Defining quality content is difficult … for more


Optimising Landing Pages To Increase The Click Thru Rate

The landing page is where a visitor will land after clinking your ad. The page content is directed ... for more

 


1263431218_Google Analytics Logo.jpg Tracking Adwords And Website Success With Google Analytics

As the saying goes "What you can measure you can manage". Tracking campaigns and ad performance is critical to achieveing a good return on your investment ... for more 


1261017121_PPC and CRM integration working together.gifTake PPC To The Next Level With CRM Integration

If you are using PPC campaigns to generate leads that are scored and followed up with a personal sales call or visit then you should be thinking about integration with a CRM application ... for more


SEO And PPC Costs And Fee Structures

Here you will see our costs and fees that can help drive up web traffic, leads numbers, lead quality, and sales conversions ... for more 

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Laser Graphics Specialists in Unique Awards, Trophies, Display Signs in Acrylic for more >>

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Google News Watch

January 27th, 2012

For news on Google from international news sources and their official blogs. Covering Adwords, Search Engine Optimisation and other Search Engine Marketing topics.

Adwords - Love at first Search

January 26th, 2012

More and more people are falling in love with Valentine’s Day. According to a recent survey by ORC International, Valentine’s Day is now the number two gift giving holiday, right behind Christmas  ... learn more >>

Google - Updating our privacy policies and terms of service

January 24th, 2012

In just over a month we will make some changes to our privacy policies and Google Terms of Service. This stuff matters, so we wanted to explain what’s changing, why and what these changes mean for users ... learn more >>

Adwords - Create more Automated Rules and undo changes

January 18th, 2012

We heard your feedback that you want Automated Rules to be even more flexible and useful, so we rolled out two improvements ... learn more >>

Coming Soon: Ad Group Impression Share Metrics

January 17th, 2012

Based on advertiser requests, we will soon offer ad group level impression share metrics for the Search and Display Networks. Once released ... learn more >>

Visit the re-designed AdWords Help Center today

January 10th, 2012

Brits, Aussies, and Kiwis: see what Americans have been buzzing about for weeks! We launched a new look for the AdWords Help Center and it's now available in your countries!  ... learn more >>

New Tools and Controls to Manage Your Google+ Pages

December 22nd, 2011

Last month we introduced Google+ Pages to provide a new way for you to build a public identity on Google+. We’ve been listening closely to your feedback and today we’re introducing several new tools ... learn more >>

Migrating Conversion Optimizer and Enhanced CPC campaigns

December 14th, 2011

If you’re focused on conversions and CPA (cost-per-acquisition), you may already be using Conversion Optimizer or Enhanced CPC to optimize your campaigns to get you more conversions at a lower cost. ... learn more >>

Think With Googles December Adventure: Mobile Tips Recap

December 12th, 2011

Think With Google’s December Adventure continued this week with a focus on mobile. Here are the four mobile-related insights and tips we covered this week (and a fun factoid): ... learn more >>

+1 button in DFP for direct sold ads

December 6th, 2011

In March, we introduced the +1 button on search results to make it easier for people to get recommendations from the people they trust right when they’re searching.  ... learn more >>